How to Write a Real Estate Listing Description that Sells
- Describe the property accurately.
- Choose adjectives wisely.
- Avoid red flag words.
- Include words that add value.
- Highlight unique features.
- Take notice of punctuation.
- Leave out super basic info.
- Use great photos.
How do I create a real estate listing presentation?
The Ultimate 11-Step Guide to Real Estate Listing Presentations...
- Introduce yourself.
- Go over the local housing market data.
- Explain the home selling process.
- Explain how to prepare a home to go on the market.
- Outline your pricing strategy.
- Walk through your marketing plan.
- Advertise the listing.
What is a checklist in real estate?
A Real Estate Listing Checklist is a checklist that helps real estate agents to track the various tasks that are a part of a property pre and post-listing process. Our template goes one step further to include vital information for the agent to track the process with even greater detail than most generic checklists.
How do I make my real estate listing stand out?
9 Proven Ways to Make Your Listing Stand Out
- Hire a pro (or two!) Real estate agents exist for a reason: they know best how to market your property.
- Stage it.
- Create a shot list.
- Be honest.
- Keep it simple (and clean)
- Go 3-D.
- Take a sunset stroll.
- Know that there's no such thing as too many photos.
What is an example of a property description?
For example: “Gorgeous drive up gives way to a stunning, updated 4 bedroom, 2.5 bath located in Northlake Elementary attendance area in the heart of Lake Highlands.” For the right buyer, this opening sentence is a winner — it speaks to the property's desirable school district, roomy interior, and prime location.
How do you write a good real estate listing description?
How to Write a Property Description
- An attention-grabbing headline.
- A concise opening statement.
- A cleverly crafted narrative that describes the home's best features.
- A list of any special promotions.
- An enticing call to action.
📣🏆 MASSIVE BENEFITS and EXCLUSIVE NFT SALES for the ESTATEX FAMILY! 🏆📣
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Hello EstateX Family,
What a great AMA we had yesterday with over 450 active listeners tuning in at the peak. We’re glad to get the word of EstateX out, with over 10k streams on the AMA already!
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How do you write a luxury home description?
Try to pack in as many details as possible while still remaining coherent. Including the area of town, the number of rooms, nearby local spots and any recent updates or modifications that add value in the first sentence is often enough to get readers to continue reading.
Frequently Asked Questions
What is the common reason a property fails to sell?
The most common reason a property fails to sell is an unreasonable asking price by the seller.
What can you not say in real estate?
Don't Violate Fair Housing! 15 Words to Ban From Property Descriptions
- Neighborhood-related phrases.
- Great schools.
- Safe neighborhood/quiet neighborhood.
- Nice neighbors.
- Walking distance.
- Near churches.
- Property-related phrases.
- Master's suite/bedroom/bathroom.
What is the number one reason why a property does not sell?
Your price is too high
No doubt about it, the most common reason for a home not selling is that the asking price has been set too high. The reasons for setting your price too high, to begin with, are many. Ranging from over-enthusiastic listing agents to unrealistic seller expectations.
How do I attract buyers to my listing?
Attract Traffic to Your Property—How To Make Buyers and Agents...
- Make Your Home Easy To Show.
- Offer a Competitive Buyer's Agent Commission.
- Increase Traffic Through Market Exposure.
- Host an Open House Extravaganza.
- Make a Limited-Time Offer.
- Drop Your Price as the Last Resort.
What are the 4 P's of marketing in real estate?
The Bottom Line
The four Ps of marketing—product, price, place, promotion—are often referred to as the marketing mix. These are the key elements involved in planning and marketing a product or service, and they interact significantly with each other.
FAQ
- How do you write a marketing remark for real estate?
- We're here with eight tips for you to write a real estate listing description that sells.
- Describe the property accurately.
- Choose adjectives wisely.
- Avoid red flag words.
- Include words that add value.
- Highlight unique features.
- Take notice of punctuation.
- Leave out super basic info.
- Use great photos.
- What is a listing description?
- A property description is the written part of the real estate listing that describes the details and noteworthy features of the home. As potential buyers read real estate listings, a well-written description will help pique their interest.
- What is a description for real estate?
- Focus on two things in your real estate property description: location and something unique about the house. If you're having a hard time getting started, look at other MLS descriptions in the neighborhood to get some inspiration for creative real estate listing descriptions examples.
- What are the 4 C's of marketing?
- Customer, Cost, Convenience, and Communication The 4 C's of Marketing are Customer, Cost, Convenience, and Communication. These 4C's determine whether a company is likely to succeed or fail in the long run. The customer is the heart of any marketing strategy. If the customer doesn't buy your product or service, you're unlikely to turn a profit.
- How do you write a real estate description?
- How to Write a Property Description
- An attention-grabbing headline.
- A concise opening statement.
- A cleverly crafted narrative that describes the home's best features.
- A list of any special promotions.
- An enticing call to action.
How to do a real estate features list
| What does as mean in real estate? | As such, in most cases, the phrase “as is” simply means that while the seller will not make any repairs or offer any credit, the purchaser still retains the right to either take the property the way it is or cancel after inspections. |
| How do you write a good real estate copy? | How to Write Amazing Copy for Your Real Estate Listings
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| What should be included on a property brief? | A Property Brief is an unpopular term for a property description. A Property Brief will list the square footage of the property, number of bedrooms and bathrooms, size of the lot, any new or recent additions or improvements etc. |
| How do you write a good real estate description? | How To Write A Property Description
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| What is the short description of real estate? | Real estate is a form of real property, meaning that it is something you own that is attached to a piece of land. It can be used for residential, commercial or industrial purposes, and typically includes any resources on the land such as water or minerals. |
- What not to say at a showing?
- 5 Things You Should Never Say When Viewing a House for Sale
- Hold the criticism until after you leave.
- Avoid making an emotional decision.
- Don't ask intrusive questions.
- Avoid sharing too much.
- Don't say the price is unrealistic.
- 5 Things You Should Never Say When Viewing a House for Sale
- What are red flags in real estate?
- Locked Doors and Blockades. Ask about any rooms that are "off limits" during your home tour, and arrange to see them later if you're interested in the house. Be sure to tour the entire house. Foggy or Nonfunctioning Windows. Check for water in between double-paned windows and make sure all the windows are functional.
- What type of writing is done in real estate?
- Property descriptions Property descriptions are first on the list because they're the type of writing that real estate agents run into repeatedly throughout their careers, and they're also the type that, in my experience, many agents dread the most.
- How do you write good content in real estate?
- When it comes to website content writing for real estate, here are some points that you should consider:
- Content should be persuasive, eye-catchy, and appealing.
- Be it the highlights or location advantages, the content should be clear and uncluttered.
- High-quality images should be used to showcase real estate projects.
- When it comes to website content writing for real estate, here are some points that you should consider:
- What types of writing do real estate agents do?
- The 5 types of real estate content I write (and why)
- Local Market Reports.
- Local Community Information & Realtor® Guides.
- Tips for Home Buyers.
- Tips For Home Sellers.
- Relocation Tips & Information.
- Final Thoughts.
- The 5 types of real estate content I write (and why)
